We build AI systems that run the work you don't have time for.

Lead generation, customer support, and the daily grind that eats your week. Scoped to your business, run for you, live in weeks.

What we build

Ways to work together

Engagements often blend more than one. Every project is custom scoped to your business.

What we build

Sales

Lead generation, personalized outreach, deliverability monitoring.

Best for

Businesses interested in spending less time generating leads and more time closing sales.

Sales agents that find your best-fit leads, write outreach that sounds like you, and monitor deliverability so your emails keep landing. Built and run for you, with a short weekly update on what's working.

Customer Service

Voice agents, AI chatbots, support that handles the repetitive questions.

Best for

Businesses that want to take repetitive customer questions and internal Q&A off their team's plate.

Voice and chat agents that handle complex customer support workflows. Internal tools that answer the questions your team keeps getting.

Operations

Automate the repetitive internal work that slows your team down.

Best for

Teams losing hours to manual tracking, reporting, and checking whether something slipped through.

Custom systems that watch the data your business already produces and surface what needs attention. Repeat issues, exceptions, and the daily tracking and reporting your team does by hand. Runs on top of the tools you already use.

AI Assessment

When you don't know yet where AI should fit.

Best for

Founders, CEOs, and ops leaders who know AI is a fit but don't yet know where to start.

Two-week engagement. We interview 3-5 people on your team, map your current workflows, and deliver the top three places AI would pay back. Effort estimates, expected impact, and an implementation plan.

Something else in mind?

Most engagements blend more than one of these. If your problem doesn't fit cleanly, we'll scope it from scratch. Same fixed price, fixed timeline.

Book a call
How it works

How a project works

Four steps, fixed scope and price, shipped on time. You own what we build.

How it works
  1. Discovery

    Fixed scope, fixed price, before we start

    A call to understand your business, your stack, and the problem. If it's a fit, you get a fixed scope, fixed price, and timeline before any work starts.

  2. Build

    Built into the tools you already use

    We build the system and wire it into the tools you already use. Design, integration, testing, deployment, all to the scope we set.

  3. Launch

    Live in your accounts, yours to keep

    We put it live in your accounts and hand it over with full documentation. It's yours to keep and run, with or without us after that.

  4. Partnership

    Your fractional AI partner

    Optionally, we can stay on to maintain, tweak, and let you know what's worth automating next. Month to month, cancel anytime.

Proof

What clients are saying

What clients are saying
Dr. Heidi Crayton, Medical Director at the MS Center of Greater Washington
We were curious how AI could fit into our practice and didn't know what to expect. The audit was smooth and easy, and we got back a clear write up mapping specific solutions to our biggest day to day headaches, organized so we knew exactly what to tackle first. In our case, that included a few automations inside our existing EMR I'd never have known were possible. No matter where your business is in exploring AI, you can trust Brandon to point you in the right direction.
AI Assessment

Dr. Heidi Crayton

Medical Director, MS Center of Greater Washington

Christina Friesen, Senior Account Executive
Brandon made my lead generation so simple and easy! Having new leads automatically populate my CRM and even draft personalized emails saves me so much time! After that he set me up with an AI note taker that captures my meeting notes and automatically updates the CRM. I'm so excited to continue working with Brandon!
Sales

Christina Friesen

Senior Account Executive

Melinda Johnson, President/Broker at Noble Management Co
We were open to AI but skeptical about how much of it was actually useful for a business like ours. Brandon built us custom software that connected seamlessly with AppFolio and filled in the gaps that it leaves, helping our lean team operate more efficiently and positioning us to absorb more units under management. Looking forward to continuing to work together!
Operations

Melinda Johnson

President/Broker, Noble Management Co

About

How we work.

You work with me directly on every project. For anything outside what I do best, I bring in people I trust and manage their work myself, so you're never passed off to someone you've never met.

About
Brandon Pearl, founder of Pearl Logic

Brandon Pearl

Founder

Brandon spent several years at Galaxy Digital in New York, where he built mission-critical systems for the crypto derivatives desk, including real-time position P&L tracking for spot and derivatives trading. His background spans low-latency event streaming, real-time data pipelines, and client-facing APIs at production scale. Based in New York.

Who we work with

We work with founders and teams who have a real problem they want solved. If that’s you, let’s talk.

Size
Small through mid-market (roughly $5M–$500M revenue)
Buyer
Founder, CEO, COO, or functional head: the person who owns both the problem and the result
Not a fit at the moment
Fortune 500 enterprise with long procurement cycles
FAQ

Common questions

A few things people usually ask before a first call.

Frequently asked questions
Do I own the system when it's done?

Yes. It's built in your own accounts and you keep it. We hand it over with documentation so your team can run it without us.

How long until it's live?

Most projects take a few weeks. We give you a timeline before we start and stick to it.

How does pricing work?

We agree on the scope and a fixed price before any work begins, so there are no hourly bills or surprises. If you want to add something later, we price that separately first.

What if it breaks, or I need changes later?

You can run it yourself, or we can stay on to keep it running and make changes when you need them. That's month to month, and you can stop anytime.

Is this a fit for my business?

We work with all kinds of small and mid-sized businesses, so it's usually worth a conversation. If you're curious whether AI could help with something you're dealing with, book a call and we'll give you an honest answer, even if that's a no.

Contact

Let’s talk about it.

Pick a 30-minute slot. A few questions on the form so we come prepared.

Book a call